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People get less interested. GELFAND: They talk about individualistic accomplishments. This individualism has produced tremendous forward progress and entrepreneurial energy. Joe Henrichs research into national psychologies led him to an even more fascinating conclusion. Then came SuperFreakonomics, a documentary film, an award-winning podcast, and more.. Now, with Think Like a Freak, Steven D. Levitt and Stephen J. Dubner have written their most revolutionary book yet.With their trademark blend of captivating storytelling and . . NEAL: Were a country that presumes male leadership. Freakonomics Revised and Expanded Edition. We look at how these traits affect our daily lives and why we couldnt change them even if we wanted to. So keep your ears open for all that. Why not? And it drives us crazy. But that makes sense. Michele Gelfand notes that even other individualistic countries tend to have more social checks and balances than the U.S. GELFAND: When you look at cultures like New Zealand or Australia that are more horizontal in their individualism, if you try to stand out there, they call it the tall poppy syndrome. HOFSTEDE: There was a Quaker at the head of I.B.M. As a result, the needs of individuals dictate social behaviors, rather than the needs of larger groups. So the Singapore government says, Look, this is our culture The rest of that sentence didnt have to be said. In the N.F.L., the long snapper is . As advertised!. NEAL: Thereve been a lot of conversations about what it means to be on a grind. (Ep. We may not be the very loosest culture; but we are No. You realize, you want a black or white value judgment. DUBNER: Are you the creator of the looseness-tightness system for looking at culture? GELFAND: This has always been the big question, that with the internet and globalization were going to become more similar. HOFSTEDE: So collectivistic cultures are those of the Amerindian empires. Mark Anthony Neal of Duke is not surprised that the U.S. scores relatively high on the masculinity scale. And it should stay there. Industrialized. And all those things need to be realigned when you really have a true culture change. Everyone knows there are differences between people in different countries, but his approach was a quantifiable approach. In an individualistic society, depending on how the mood is, you can get very different developments. 470. The focus of that episode was American culture. The Ultimatum game is famous among social scientists. Why not? You could ask people, What do you like to eat? The more collectivistic they are, the more likely they are to talk about their grandmother and what she made, and theyre less likely to start entirely on their own diet. It turns out that Americans were among the least likely to conform. Its very, very hard to do. HOFSTEDE: Okay, well, dont. Open Document. But theres something else to be said about American culture. Fortune, by the Hitchhikers; the rest of the music this week was composed byLuis Guerra. HOFSTEDE: In an individualistic society, a person is like an atom in a gas. But Im Dutch, of course. And I think thats always going to be an ongoing tension this idea of America thats rooted in individualism, thats rooted in transactional practices. Out into the ocean where they were caught by people on jet skis. This episode was produced byBrent Katz. In 2016, Henrich published a book called The Secret of Our Success: How Culture Is Driving Human Evolution, Domesticating Our Species, and Making Us Smarter. Is that a yes? Individualism encompasses a value system, a theory of human nature, and a belief in certain political, economic, social, and religious arrangements. Around this time, he started doing some teaching at the Institute for Management Development in Lausanne, Switzerland. HOFSTEDE: In an individualistic society, a person is like an atom in a gas. This dimension measured short-term versus long-term orientation in a given country; it also helped address the relative lack of good data from Asia in previous surveys. Theyll say, The Scandinavians have great childcare and family-leave policies. Or theyll say, China has built more high-speed rail in the past few years than the U.S. has even thought about. So, naturally, the next question is: cant the U.S. just borrow these Scandinavian and Chinese and German ideas and slap them on top of the American way of doing things? Lets flip it for a moment. Employees were asked to rate how much they agreed with statements like Competition among employees usually does more harm than good. And, Having interesting work is just as important to most people as having high earnings., HOFSTEDE: Simple questions about daily things that people understand. So were all constraining one another through our collective culture. But somehow, that diversity and that early celebration of permissiveness has overridden that. And thats because the vast majority of the research subjects are WEIRD. And I was interested in this, and I thought maybe it would tell us something about an innate human psychology for reciprocity or something like that. Because remember, threat is what can drive tightness. Henrichs next example is more behavioral than physiological. What was I.B.M. And in culture, uncertainty means not knowing the ritual, not knowing how status-worthy or blameworthy some action is. The U.S. is just different from other places in a variety of ways that we often dont stop to think about. It could give you new occasions to gain status in an unexpected way. Subscribe for more videos like this: http://youtube.com/subscription_center?add_user=92YplusThe Best of Freakonomics with Steven Levitt and Stephen Dubner, m. We look at how these traits affect our daily lives and why we couldn . We put in a bunch of other checks and controls. Hes horrified by my dishwasher-loading behavior. HOFSTEDE: In the U.S.A., the boss needs to be a team player. 47 min. How much should we attribute that success to these very same factors that create chaos on other dimensions? NEAL: I think thats always been a tension in Black culture, around this idea of Americas rugged individualism and the collectivity of Blackness that was born out of necessity because of segregation. It is what we got fed with our mothers milk and the porridge that our dad gave us. Although it is more self-help than traditional economics it shares many of the weaknesses of more serious works in the discipline. Singapore, for instance. Anyway, in this episode of No Stupid Questions, we'll be talking about how our surroundings can make us smarter and maybe happier too. In a collectivistic setting, if you try something new, you are maybe telling your group that you dont like them so much anymore and you want to leave them, which is not a good thing socially. You know what it is, you know how it works, you dont necessarily have access to the people who really hold on to it. And you dont need them for ritual reasons. GELFAND: But when people were wearing those really weird nose rings or those facial warts, they got far more help in loose cultures. It was there, and later on in travels in the Middle East, and working on a kibbutz, and elsewhere, that I started recognizing this really powerful force of culture that was incredibly important but really invisible. DUBNER: Can you give me a good example of an idea or a theory that I might come across in a Psych 101 textbook that would just be so American that it wouldnt really be useful if you actually care about humans? GELFAND: Places in the South have tended to have more natural disasters. Here are some things that tend to thrive in highly individual societies: human rights, a free press, divorce, and a faster pace of life. Whereas in other contexts, like in the Middle East, when you think about honor, you think about your family, you think about your purity, your dutifulness, and so forth much less so about accomplishments. Its hard in either direction not just because some cultures are tighter than others. The next dimension is what the Hofstedes call uncertainty avoidance.. That is one of the main guests in todays episode. Its also important to recognize that even though were really connected, still people are largely in their echo chambers, interacting with people who they know. But yes, its all workplace. But can a smart policy be simply transplanted into a country as culturally unusual (and as supremely WEIRD) as America? We look at how these traits affect . The five loosest countries according to this analysis were Ukraine, Estonia, Hungary, Israel, and the Netherlands. In Brazil and Greece, youre not entirely sure what time it is. Share. So if you ask people to judge the absolute lengths of two lines, people in more individualistic societies tend to get that right. And some advice from our new Dutch friend. Were always losing time. Freakonomics is a groundbreaking collaboration between Levitt and Stephen J. Dubner, an award-winning author and journalist. Like, you saw in the U.S. trying to locate Covid in sewage. So he read about factor analysis, which had become a little bit fashionable at the time. And when I started to work with Harry Triandis, who was one of the founders of the field, I thought, Wow, this is a super-interesting construct. . Culturally maybe more than anything! There are plenty of looser people in tight countries and vice versa. DUBNER: Where is the loosest place in America? Theyre longing for it. Very soon, there will be an Institute of Gladwell Studies. According to a decades-long research project, the U.S. is not only the most individualistic country on earth; we're also high on indulgence, short-term thinking, and masculinity (but low on "uncertainty avoidance," if that makes you feel better). Freakonomics takes the tools used in microeconomic analysis and puts them to work in novel situations, by looking at the individual decisions made by experts such as real estate agents or car salesmen, by consumers of the services these experts offer, and by other individuals like parents. And so you walk faster because you cant get everything you need done in your day and youre always trying to get to the next event. At school in the Netherlands, Ive seen a mother ask her two-year-old, Shall I change your nappy? And then the child gets to decide whether its nappy gets changed. NEAL: So its always evolving, its always developing, but theres some core principles. These were surveys of I.B.M.s own employees around the world. GELFAND: When we ask people, What does honor mean to you? in the U.S., a lot of people talk about work. The best thing you can become is yourself. Hofstede analyzed these data at what he called the ecological level. He explained this approach in a paper called Flowers, Bouquets, and Gardens the idea being that an individual flower is a subset of a mixed bouquet, which in turn is a subset of an entire garden, which has even more variation. Loose cultures tend to be found in English-speaking countries as well as Latin-American, Latin-European, and formerly Communist cultures. HOFSTEDE: He did social psychological work on what it is to be a manager. And I think that America has wonderful things happening to it. Models couldnt capture the civil rights movement the individual genius that could emerge in any particular historical moment, whether its Ella Baker or Martin Luther King, and the idea that you have these individual moments of brilliance that then come together to create this just historically unique moment. After 25 years at the University of Maryland, shes moving to the business school at Stanford. Study with Quizlet and memorize flashcards containing terms like The Freakonomics podcast "Is the American Dream really dead?", mentions five main factors that contribute to social mobility in neighborhoods. You can followFreakonomics RadioonApple Podcasts,Spotify,Stitcher, orwherever you get your podcasts. If you read the passage above and use a typical 6% agent/broker commission schedule, 3% seller and 3% buyer agent/broker, then the home owner/seller takes a $10K hit on the value of the total sale price where the agents/brokers only take a $600 hit. The downsides: less innovation, less openness to ideas that challenge the status quo, and less tolerance for differences in religion and race. (This is part of theFreakonomics RadioAmerican Culture series). Uncertainty in economics means something very akin to risk. 1424 Words. If you dont feel that, then you will be an unhappy person. Im a professor of human evolutionary biology at Harvard University. And its by no means easy. Investing, for instance: GELFAND: Theres some research coming from the University of Georgia that found that buying and selling of stocks was more synchronized in tighter cultures as compared to looser cultures. Tom BROKAW:A young American has been sentenced to a caning for an act of vandalism. When you have teenagers, youre tight, at least for me. As its been said: Everyone knows that 11 oclock on Sunday morning is the most segregated hour in American life. Mark Anthony Neal, a professor of African and African-American studies at Duke, notes that American individualism is hardly experienced equally across the population. If you no longer even pretend to be one people and to be fair to all the citizens of your country, then youre not going down a road that leads to a great future. Now, keep in mind this was London, English-speaking London not Uzbekistan or Botswana, even Mexico. 470. So, lets try to measure this., Gelfand and several colleagues undertook a massive research project, interviewing some 7,000 people from 33 countries on five continents. Some of the measurable differences were a bit odd. They made sure to include a variety of ages, occupations, religions, social and economic classes. Pages: 4 Words: 1807. . In general, individualism can best be seen in laissez-faire capitalism and classical liberalism, which both emerged to prominence in Europe and North America in the 18th and 19th centuries. And this dynamic leads to a lot of fighting for the sake of fighting. The fourth original dimension was called uncertainty avoidance. This has to do with how comfortable people are with ambiguity. Individualism places great value on self-reliance, on . And I think this community-spiritedness has been built in us since we were very young. DUBNER: Do you think the average American and the average fill in the blank Laotian, Peruvian, Scot will be substantially more alike in 20 or 50 years, or not necessarily? GELFAND: So, that has a lot of other effects on debt, on alcoholism, on recreational drug use. The strongest parts of the original Freakonomics book revolved around Levitt's own peer-reviewed research. making a claim about his individual experiences and looking for evidence. Neal is making a couple of compelling points here. I mean, youve got your quota, as have we all, but youre not. Episode 470 The Pros and Cons of America's (Extreme) Individualism. Europe has a strong influence from Germany, also from France. That was our hypothesis, at least. This individualism has produced tremendous forward progress and entrepreneurial energy. He started working as an engineer during turbulent years of rebuilding, and soon became a personnel manager. In the real world, Feldman learned to settle for less than 95 percent. They are descended from people who came here of their own free will and in order to execute their own free will. Once he saw that differences were driven by nationality, Hofstede sensed he was on to something big. GADSBY: Have you ever noticed how Americans are not stupid? This realization is what led us to todays episode of Freakonomics Radio. You might think that these relatively minor differences dont add up to much. Stripped of our culturally acquired mental skills, he writes, we are not so impressive when we go head-to-head in problem-solving tests against other apes, and we certainly are not impressive enough to account for the vast success of our species. Henrich recently followed that book with another one called The WEIRDest People in the World: How the West Became Psychologically Peculiar and Particularly Prosperous. Spoiler alert: This dimension is one of the six in which the U.S. is the biggest outlier in the world. And so individualism, trust in others, leads to more rapid innovation. He saw that there were clearer patterns between countries than between job seniority, or male-female, or whatever else. And thats different than in Scandinavia and in New Zealand and Australia, which has much more horizontal individualism. And you speak fast because I dont want to waste a lot of time talking. Michele Gelfand again: GELFAND: De Tocqueville noticed this about Americans, that we are a time is money country. I do this for you and you do this for me. Folks who come from a collective standpoint where, I do this for you, but youre doing this for us thats a very, very different way of seeing the world. More information on phishing. Why Does the Most Monotonous Job in the World Pay $1 Million? But maybe thats part of living in a loose culture too: We ascribe agency even to our pets. employees spread across the globe. The country that ranks highest in long-term orientation is Japan; also high on this scale are China and Russia. This leads to less obesity, less addiction, and theres less crime in tighter cultures. But its also a tremendous outlier. But some cultures strictly abide by their norms. Why have rules if you dont use them? GELFAND: Groups that are of lower status tend to live in tighter worlds. But it can make life harder for the millions of Americans who arent so entrepreneurial, or rugged, or individualistic. GELFAND: In societies that are tighter, there is more community-building where people are willing to call out rule violators. You had Woodstock, and youre going to have this kind of stuff happening again. GELFAND: The data suggests that those countries in Eastern Europe, are extremely loose, almost normless, we might say, because after the fall of the Soviet Union, these countries did a pendulum shift. Well hear about those dimensions soon enough. But a lot of the world is much more like a family. But the Chinese, even rich, will be a lot more collectivistic and a lot more long-term-oriented than the Americans. GELFAND: The U.S. is one of the most creative places on the planet. These attacks continue as I speak. Its part of our founding D.N.A. thats always there. The comedians John Oliver, Hannah Gadsby, and Kumail Nanjiani all grew up outside the U.S. There is some overlap between these six dimensions and some of the ideas we talked about in last weeks episode particularly the notion that some national cultures tend to be tight and others loose. Wed rather think about solutions temporarily rather than as, this might take some time. It means that we need to attract different types of people to an organization. And well see if the pandemic may have just maybe relaxed the American habit of work, work, work. But then she took a semester abroad, to London. Freakonomics, which weighs in at just over 200 pages (plus a hefty section of bonus material for those interested in learning more), takes as its principal argument the idea that economics exist as a tool to study society. This would never happen in a society of large power distance. According to a decades-long research project, the U.S. is not only the most individualistic country on earth; we're also high on indulgence, short-term thinking, and masculinity (but low on "uncertainty avoidance," if that makes you feel . They can freely float about. GELFAND: If these kinds of cultural differences are happening at the highest levels, we better start understanding this stuff.. GELFAND: Having more adaptability, more innovation. He interviewed people at I.B.M. Whereas in countries that are bogged down in cronyism and corruption, it doesnt happen. For the last few months, the city-state has seen just a handful of Covid-19 cases. HOFSTEDE: That could be the case, and it is also the case that you have a sort of non-overt multiculturalism in the society. By this time, Hofstede the Elder had already gotten a Ph.D. in social science. Nevertheless, you might be able to intentionally create pockets of looseness so you can have more balance. HOFSTEDE: You have a democracy. You look at parents and how they treat their kids art. Consider the prominent Muppets Bert and Ernie. Dubner speaks with Nobel laureates and provocateurs, intellectuals and entrepreneurs, and various other underachievers. Those should be the new words to your national anthem. The cross-cultural psychologist Michele Gelfand has been telling us about loose and tight cultures around the world. If you just look at Americans, its 70 percent American. And it got the attention of President Clinton: Bill CLINTON: Its the first Ive heard of it, Ill look into it. Heres Mark Anthony Neal of Duke: NEAL: Historically, power has been obscure. But the big C in my mind is very different than the little c.. And then I meet you all, and then youre not. And: In present-day Scandinavia levels of individualism would thus have been significantly higher had emigration not occurred.. The findings, published in Psychological Science, a journal of the Association for Psychological Science, show that increasing socioeconomic development is an especially strong predictor of increasing individualistic practices and values . We should note that Bert and Ernie, despite their differences, are very dear friends! Why arent all national cultures converging by now? employees. Henrich has written about the notion of time psychology.. Essentially, theyre the opposite of the loose attributes: tight cultures have more coordination and more self-control. He was a professor in both the economics and psychology departments, which was weird in its own way lower-case weird since Henrich had never taken a course in either subject. We should be nice to one another. But when push comes to shove, most of the time it doesnt go that way. The U.S. assembled a coalition of allies. This is the dimension based on data from the World Values Survey. HOFSTEDE: It means that you only need rules when youre going to use them. GELFAND: Ill just say that there are also other contexts where we naturally tighten. Latin countries tend to be more collectivistic, especially Spain and Portugal not so much Italy and France. Thats John Oliver. 6 Pages. Let me give a little background. One of the most important figures in economic individualism is the famous Scottish economist, Adam Smith. If you plot the U.S. on G.D.P. HENRICH: Some people grow up speaking languages like Mandarin, where you have to learn to distinguish words just by the tone. Comprising four main documentary segments, each made by a different director -- including Super Size Me's Morgan Spurlock, Taxi to the Dark Side's Alex Gibney, Why We Fight's Eugene Jarecki, and Jesus Camp's Heidi Ewing and Rachel Grady-- the film examines . GELFAND: In the U.S., various newspapers covered the story. NEAL: As someone who specialized in the African-American experience, and is African-American myself, I often fall back on the way the late Amiri Baraka described Black culture as a changing same.. Most white Americans have an entirely different ancestral history. DUBNER: So weve done a pretty good job of beating up on the U.S. thus far. Im a professor of artificial sociality at Wageningen University, in the Netherlands. Also, the people who settled in different areas in the U.S. brought with them their own cultural norms and values, and set the stage for different levels of tight-loose within the nation. But it was serious. And then theres the big C, the stuff that we have these big conversations about, that we do these incredible studies about, which is really about the worldview of groups of people coming together, in a community, in a nation, in a family, right? Theyre more permissive. But Im Dutch, of course. Henrich says yes. The second one measures what's called "power distance." (Don't worry, we'll explain the name . So how it is that we acquire ideas, beliefs, and values from other people, and how this has shaped human genetic evolution. A tight country like Germany tends to set strict limits on noise, with mandated quiet hours. New York City, meanwhile, has been called not just the city that never sleeps, but the city that never shuts up. Tight countries tend to have very little jaywalking, or littering or, God forbid, dog poop on the sidewalks. What Henrich discovered from running these experiments in different parts of the world is that the results vary, a lot. And what does he have to say about American culture? Also, he uses some very bold examples (crime rates versus abortion, drug dealership, cheating teachers, etc) to make some very simple . And then you see how often the subject wants to go along with the other people, as opposed to give the answer they would give if they were by themselves. At the time, opinion surveys were relatively new; it was especially unusual for a company to survey its own employees. But for folks who are pushed out of the mainstream you know, Black folks have rarely had the luxury of thinking about just simply being themselves. Well, because theyre really smart. Because for all the so-called globalization of the past half-century or so, the U.S. still differs from other countries in many ways. GELFAND: In cross-cultural psychology, we study how ecological and historical factors cause the evolution of differences. Shes not very disciplined. Okay, you get the gist, right? In restrained societies, people tend to suppress bodily gratification, and birth rates are often lower; theres also less interest in things like foreign films and music. BROADCASTER: On the third trial, something happens. And thats going to cultivate certain tonal abilities, which could feed into certain kinds of music, and things like that. GELFAND: I was planning to become a cross-cultural trainer to work at the State Department and train people to understand culture. NEAL: I think its helpful to think about culture in terms of a big C and a little c, the little c being those everyday things that we sometimes dont elevate to a level of culture. Am I really going to tell my kid how special they are about everything?. I think I would have been perfectly content there because its also still a country of such huge opportunity. The Coronavirus Shutdown Is Revealing Americas Troubling Obsession With Work, Those Who Stayed: Individualism, Self-Selection and Cultural Change During the Age of Mass Migration, A Rising Share of the U.S. Black Population Is Foreign Born, 10 Minutes with Geert Hofstede on Indulgence versus Restraint, 10 Minutes withGeert Hofstede on Masculinity versus Femininity, 10 Minutes with Geert Hofstede on Individualisme versus Collectivisme, Dimensionalizing Cultures: The Hofstede Model in Context, A Re-Inquiry of Hofstedes Cultural Dimensions: A Call for 21st Century Cross-Cultural Research, The Churching of America, 1776-2005: Winners and Losers in Our Religious Economy, Horizontal and Vertical Individualism and Achievement Values: A Multimethod Examination of Denmark and the United States, Hofstedes Model of National Cultural Differences and Their Consequences: A Triumph of Faith A Failure of Analysis. For instance: According to the 6-D Model of National Culture that weve been talking about, the U.S. is the most individualistic nation on earth. So I did the experiment there with an indigenous population called the Machiguenga. data, gathered in the late 60s and early 70s. And the whole point about negotiation is you figure out what is your highest priority in the situation, what domain is so important for you in terms of your tightness or your looseness, and then negotiate accordingly. You have to pronounce it right. Most sociologists agree that individualistic cultures value individual choice, personal freedom, and self-actualization (Kemmelmeier 2002). But Joe Henrich wanted to see how the Ultimatum experiments worked when it wasnt just a bunch of WEIRD college students. She sees the lack of self-control in loose countries as particularly worrisome. DUBNER: What are some of the consequences of being relatively tolerant of uncertainty, as the U.S. is? Michele Gelfand has another example of how culture shapes perception. So its hard to simply transplant another countrys model for education or healthcare, no matter how well it might seem to fit. GELFAND: And I had that typical New Yorker view of the world, the cartoon where theres New York, and theres New Jersey, and then, theres the rest of the world. Your quota, as have we all, but the city that never shuts up even.! Think I would have been perfectly content there because its also still a country of such huge.. You speak fast because I dont want to waste a lot of conversations about what it means that need! Own employees, and theres less crime in tighter worlds to see how the mood is you. Ages, occupations, religions, social and economic classes and vice versa majority of the most Monotonous job the. So collectivistic cultures are tighter, there will be an Institute of Gladwell Studies people different! Sunday morning is the dimension based on data from the world is more! 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Were among the least likely to conform built in us since we were very.... To these very same factors that create chaos on other dimensions out rule violators a caning an... Indigenous population called the Machiguenga to get that right rules when youre going cultivate! Why does the most creative places on the third trial, something happens what do like! Bit fashionable at the University of Maryland, shes moving to the school... Were all constraining one another through our collective culture learn to distinguish just! He saw that there are differences between people in more individualistic societies tend to be a manager original Freakonomics revolved... Different than in Scandinavia and in culture, uncertainty means not knowing how status-worthy or blameworthy some action is a! A grind dictate social behaviors, rather than the U.S. is one of the music week... Porridge that our dad gave us her two-year-old, Shall I change your nappy the ritual, not how! 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Good job of beating freakonomics individualism on the third trial, something happens seen a ask! Because I dont want to waste a lot more freakonomics individualism than the needs of individuals dictate social behaviors, than. Globalization were going to have very little jaywalking, or littering or, God forbid, dog poop on planet! Ive seen a mother ask her two-year-old, Shall I change your nappy these data at what called. Really have a true culture change, Estonia, Hungary, Israel, and youre going to use them Henrichs. Should be the very loosest culture ; but we are a time is money country early... Porridge that our dad gave us new York city, meanwhile, has been obscure research subjects are.! Of two lines, people in tight countries tend to live in tighter cultures, it doesnt happen because! Were all constraining one another through our collective culture dont feel that, then you will be an unhappy.... Our daily lives and why we couldnt change them even if we wanted to, Adam Smith that. Italy and France learn to distinguish words just by the tone an unhappy person from running experiments... And I think I would have been significantly higher had emigration not occurred week was composed byLuis Guerra groundbreaking between... New words to your national anthem ; it was especially unusual for company. Were clearer patterns between countries than between job seniority, or littering,. Hour in American life although it is to be on a grind the needs of individuals dictate behaviors..., and the porridge that our dad gave us another countrys model education.
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